Company Directory - Tubi
Company Details - Tubi

Tubi
WebsiteSan Francisco, United States
Tubi is a free ad-supported streaming service offering a diverse library of movies and TV shows. It is accessible to users in the United States, providing a wide range of content without subscription fees, monetized primarily through advertisements.
CCI Score
CCI Score: Tubi
-43.01
0.02%
Latest Event
Tubi Political Ad Revenue Surge Fuels Fox’s Conservative Ecosystem
The article reports that Tubi is on track to surpass $1 billion in revenue this fiscal year, largely driven by a significant surge in political ad revenue. Political advertisers are attracted to Tubi’s ability to target young, diverse audiences, which complements Fox Corporation’s broader strategy of integrating digital streaming with traditional television. This development raises concerns from an anti‐fascist perspective about the platform’s role in reinforcing a politically charged ecosystem known for its conservative leanings.
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TOADIE
Tubi is currently rated as a Toadie.
Latest Events
- NOV052024
The article reports that Tubi is on track to surpass $1 billion in revenue this fiscal year, largely driven by a significant surge in political ad revenue. Political advertisers are attracted to Tubi’s ability to target young, diverse audiences, which complements Fox Corporation’s broader strategy of integrating digital streaming with traditional television. This development raises concerns from an anti‐fascist perspective about the platform’s role in reinforcing a politically charged ecosystem known for its conservative leanings.
-20
Public and Political Behavior
May 1
Tubi’s surge in political ad revenue, which bolsters Fox’s strategic integration of digital and traditional media platforms, raises concerns given Fox’s long-standing association with conservative messaging. This development may indirectly fuel political polarization and support narratives that can align with authoritarian tendencies, reflecting a negative impact on public political discourse from an anti-fascist perspective.
Tubi’s Political Ad Revenue Surges, Complementing Fox’s Record-Breaking Quarter
- NOV042024
Tubi reported a 19% sales bump in Q1 and is tracking toward $1 billion in revenue for the fiscal year, largely driven by a surge in targeted political ads during a U.S. election year. Fox CEO Rupert Murdoch highlighted the platform's advanced targeting capabilities that have made it a key recipient of political advertising dollars.
-40
Public and Political Behavior
May 1
Tubi's significant reliance on political advertising revenue during a heated election cycle places it in a position where it may be amplifying partisan messages. The association with politically charged content—underscored by Fox CEO Rupert Murdoch’s comments—raises concerns about the platform's inadvertent support of narratives that could bolster authoritarian or far-right influences.
Tubi on pace for its first $1B revenue year thanks to political ads
-30
Media Influence and Propaganda
May 1
Tubi's use of advanced geo-targeting and demographic targeting to deliver political ads contributes to highly focused political messaging. This technological capability, while commercially beneficial, raises serious concerns about its potential for amplifying divisive or extremist narratives in a politically sensitive environment.
Tubi on pace for its first $1B revenue year thanks to political ads
- JAN012024
An article raises concerns that Tubi, a free ad-supported streaming service with a significant Black viewership, may be channeling its revenue toward initiatives that harm Black interests. The piece criticizes the lack of transparency and accountability regarding the allocation of profits, potentially perpetuating harmful stereotypes and anti-Black policies.
-70
Media Influence and Propaganda
May 1
The article highlights concerns over Tubi's revenue being used to support initiatives that adversely affect Black communities, reflecting exploitative media practices and a lack of accountability. This aligns with issues of media influence and propaganda, where corporate profits may be indirectly funding harmful political narratives.
Tubi, Black Representation, Media Ownership, and Exploitation
- MAY202023
Tubi is accused in a proposed class-action lawsuit of paying top female executives 28% less than male counterparts and of firing its former chief people officer, Sarah Ekstrom, after she raised concerns about gender-based treatment.
-80
Labor Relations and Human Rights Practices
May 1
The lawsuit alleges significant gender discrimination in pay and promotion practices, including the termination of the former chief people officer after voicing concerns, reflecting a serious breach in labor relations and human rights practices.
Fox's Tubi Accused in Lawsuit of Paying Women Less Than Men (1)
- MAY182023
A class action lawsuit filed in May 2023 alleges that Tubi, along with Fox, engaged in discriminatory pay practices by compensating female employees significantly less than their male counterparts, and includes claims of retaliation against those who raised concerns.
-70
Labor Relations and Human Rights Practices
May 1
The lawsuit highlights severe inequities in pay within Tubi, where female employees and executives are allegedly paid between 28-61% of what their male counterparts earn. This discrimination, along with claims of retaliation and manipulation of financial data, underscores poor labor relations and abusive human rights practices within the company.
Class action accuses Tubi, Fox of paying female workers less than male counterparts
- MAR172020
Fox Corporation's acquisition of Tubi on March 17, 2020, has ignited debates about the potential exploitation of Black viewership. Critics warn that Fox's controversial media and political history may influence Tubi's content, possibly redirecting revenue from its substantial Black audience to support policies and programming that undermine marginalized communities.
-30
Political Contributions and Lobbying Efforts
May 1
The acquisition has raised concerns that Fox could channel Tubi's revenues, particularly from its significant Black viewership, towards political contributions and lobbying efforts that support policies detrimental to marginalized communities. This potential redirection of funds underscores fears of financial influence being used to undermine civil rights.
Tubi's Acquisition By Fox And The Concerning Impact on The Black Community
-40
Media Influence and Propaganda
May 1
There are serious concerns that Fox's ownership might lead to content curation favoring harmful stereotypes and biased narratives. The fear is that media influence could be leveraged to promote divisive and authoritarian policies that negatively impact Black communities.
Tubi's Acquisition By Fox And The Concerning Impact on The Black Community
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Industries
- 512110
- Motion Picture and Video Production
- 518210
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services
- 519130
- Internet Publishing and Broadcasting and Web Search Portals