Company Directory - Rumble Inc.
Company Details - Rumble Inc.

Rumble Inc.
WebsiteToronto, Canada
Rumble is a video hosting platform that emphasizes free speech and enables users to upload, share, and discover videos. Gaining traction among conservative content creators, it serves as an alternative to mainstream platforms by offering less restrictive content policies.
CCI Score
CCI Score: Rumble Inc.
28.78
-0.15%
Latest Event
Rumble Platform Facilitates Far-Right Content Distribution
The Alex Marlow Show—which features Wisconsin Supreme Court candidate Brad Schimel discussing the MAGA agenda—is distributed on Rumble among other conservative outlets, underscoring Rumble’s role in amplifying far‐right narratives.
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DISSENTER
Rumble Inc. is currently rated as a Dissenter.
Latest Events
- MAR282025
The Alex Marlow Show—which features Wisconsin Supreme Court candidate Brad Schimel discussing the MAGA agenda—is distributed on Rumble among other conservative outlets, underscoring Rumble’s role in amplifying far‐right narratives.
- MAR252025
An analysis of Rumble's role in enabling the distribution of far‐right extremist content through its video platform, as evidenced by its promotion of the Alex Marlow Show which features inflammatory political commentary.
- FEB222025
Brazilian Supreme Court Justice Alexandre de Moraes ordered the Italian video platform Rumble to be taken offline within 24 hours for failing to comply with multiple legal orders, including appointing legal representation and removing a controversial channel linked to a far‐right journalist. Rumble’s public stance accusing the judge of censorship, along with its ties to politically contentious figures, underscores concerns about its role in fueling political polarization and undermining judicial authority.
-60
Public and Political Behavior
March 26
Rumble's refusal to comply with judicial orders and its promotion of politically charged content, particularly its backing of controversial political voices and distancing from legal norms, demonstrate a problematic public and political behavior. This defiance not only challenges the authority of legal institutions but also amplifies divisive political narratives that may contribute to authoritarian tendencies.
-40
Business Practices and Ethical Responsibility
March 26
Rumble’s blatant disregard for clear judicial directives, including failing to appoint a required legal representative and not removing contentious content, reflects a significant lapse in ethical business practices and corporate responsibility. Such behavior undermines trust in regulatory frameworks and sets a dangerous precedent in corporate governance.
-50
Technology and Services Impact
March 26
By maintaining a platform that champions uncensored content, Rumble indirectly facilitates the spread of far-right and divisive ideologies. Its stance against content moderation, particularly in politically sensitive situations, raises concerns about the role of technology platforms in amplifying extremist narratives and undermining democratic discourse.
- FEB192025
On February 19, 2025, Rumble, alongside TRUTH Social, filed a lawsuit in U.S. federal court against Brazilian Supreme Court Justice Alexandre de Moraes to block censorship orders targeting U.S. users. The suit challenges the extraterritorial application of foreign judicial orders and underscores the company’s commitment to protecting free speech under the U.S. Constitution. CEO Chris Pavlovski has publicly decried the authoritarian tactics, emphasizing that American businesses must be governed by U.S. law.
+80
Executive Political Engagement
March 29
Rumble’s decision to file a lawsuit and the CEO’s public stance against the censorship orders represent a robust exercise of executive political engagement. By challenging an extraterritorial judicial order that seeks to curtail free speech on U.S. platforms, the company demonstrates a proactive commitment to upholding constitutional rights and resisting authoritarian overreach.
Rumble and TRUTH Social Sue Brazilian Judge Over Censorship Orders Targeting U.S. Users
- NOV272024
On November 27, 2024, Rumble Inc. filed a lawsuit against the California Attorney General and Secretary of State challenging AB 2655, a law perceived as unconstitutional for punishing political speech. Represented by Alliance Defending Freedom, the company is taking a stand to protect free online expression.
+80
Executive Political Engagement
March 29
Rumble Inc.’s legal action against California’s censorship law demonstrates strong executive political engagement. By challenging AB 2655, which mandates content reporting and removal based on political speech, the company defends free expression and resists authoritarian measures. This move is seen as a commitment to preserving democratic discourse.
- NOV272024
A federal lawsuit was filed by Alliance Defending Freedom on behalf of Rumble and its indirect subsidiary, Rumble Canada, challenging a new California law that mandates large online platforms to censor political commentary. The suit argues that the law forces Rumble to both curb its users' speech and alter its own content, a move seen as a violation of the First Amendment and an act of government overreach.
+80
Public and Political Behavior
March 29
Rumble's decision to legally challenge the California law demonstrates a commitment to defending free speech against state-imposed censorship. This action positions the company as resisting authoritarian measures that seek to control political discourse, and it aligns with anti-fascist and progressive values by prioritizing constitutional rights over governmental overreach.
- NOV272024
Rumble has filed a lawsuit against California's Attorney General and Secretary of State over AB 2655, arguing that the law restricts political speech and violates the First Amendment. The company, represented by Alliance Defending Freedom, positions itself as a defender of free expression against governmental censorship, a stance that resonates with democratic values, though its association with a controversial legal partner may cause concern among progressive groups.
+70
Public and Political Behavior
March 26
By suing state officials over AB 2655, which Rumble claims unlawfully restricts political speech, the company demonstrates a proactive stance in defending constitutional rights and promoting a free and open internet. This action aligns with the value of protecting democratic discourse, although its collaboration with Alliance Defending Freedom may draw scrutiny from more progressive circles.
Rumble Sues California Officials Over Law Allegedly Censoring Political Speech
- NOV272024
Rumble Inc. filed a lawsuit against California's Attorney General and Secretary of State over AB 2655, a law that mandates online platforms to remove or label political content deemed 'materially deceptive.' Represented by Alliance Defending Freedom, Rumble argues that the law infringes on free expression and amounts to government censorship of political speech.
+70
Public and Political Behavior
March 29
Rumble’s legal action against AB 2655 is a proactive challenge to state-imposed censorship. By arguing that the law restricts political speech and violates First Amendment rights, the company positions itself in opposition to authoritarian practices. This public and politically engaged move serves as a bulwark against authoritarian regulatory overreach, aligning with anti-fascist principles.
Rumble Sues California Officials Over Law Allegedly Censoring Political Speech
- NOV272024
Rumble, along with its subsidiary Rumble Canada, has filed a federal lawsuit against California over new censorship laws that require the platform to remove political content deemed harmful to electoral prospects. The lawsuit contends that these laws force Rumble to alter its own speech and censor user content, violating the First Amendment.
+70
Public and Political Behavior
March 29
Rumble is using legal action to challenge a state law that compels censorship of user content, defending constitutionally protected free speech. This move is a clear stance against authoritarian overreach and supports democratic principles, aligning with anti-fascist and free speech values.
Video-sharing platform Rumble sues California over censorship law
- OCT082024
Rumble released a video titled 'Lobbying and the Influence on American Policy' that examines how powerful lobbying groups, including foreign actors, impact U.S. policy and democratic processes. The content reflects a critical stance on the opaque nature of political lobbying and its influence on legislation and public opinion.
+70
Political Contributions and Lobbying Efforts
March 26
The video critically examines the role of political lobbying in shaping U.S. policy, highlighting the dangers of unchecked corporate and foreign influence. This aligns with a commitment to democratic accountability and transparency. While the content is educational, it implicitly challenges authoritarian tendencies by exposing the manipulative power of lobbying groups.
+75
Media Influence and Propaganda
March 26
By using its platform to produce content that scrutinizes the influence of lobbying on political processes, Rumble demonstrates a commitment to informed public discourse and transparency. This proactive approach in media challenges mainstream narratives and supports democratic oversight, which is a positive indicator from an anti-fascist perspective.
- MAY132024
On May 13, 2024, Rumble Inc. announced that it has filed its second lawsuit against Google, alleging monopolistic and anticompetitive practices within the digital advertising ecosystem. The suit contends that Google has engaged in exclusionary practices by monopolizing various segments of its ad tech stack, thereby harming competition and extracting supracompetitive fees.
+60
Business Practices and Ethical Responsibility
March 29
Rumble's filing targets alleged unethical and anticompetitive business practices by Google. By legally challenging practices that undermine fair market competition, Rumble is standing up against abusive corporate behavior, which supports a healthier and more democratic market environment.
Rumble Files Second Lawsuit Against Google for Monopolistic and Anticompetitive Practices
+50
Economic and Structural Influence
March 29
The lawsuit challenges structural market imbalances by targeting practices that concentrate economic power in the hands of a monopoly. This action is significant in contesting the economic structures which can enable authoritarian dynamics in market governance.
Rumble Files Second Lawsuit Against Google for Monopolistic and Anticompetitive Practices
- MAY062024
Rumble's CEO, Chris Pavlovski, is set to testify before Congress regarding international censorship demands from governments including France, Brazil, Australia, and New Zealand. In challenging these government-imposed restrictions, the company positions itself as a defender of the fundamental right to free speech and democratic values.
+82
Public and Political Behavior
March 26
Rumble’s proactive resistance against censorship demands reflects a commitment to upholding free speech and democratic principles. By having its CEO testify before Congress about the pressures from authoritarian-leaning governments—even when coming from countries typically seen as liberal democracies—the company demonstrates a clear stance against authoritarian overreach. This action supports a positive public and political behavior rating, countering trends of political suppression.
- JAN182024
Rumble has introduced a new feature on its platform that allows channels affiliated with U.S. federal candidates to receive livestream 'tips' that count as campaign contributions. This move centralizes political financing on the platform, raising concerns about corporate facilitation of political influence and the potential empowerment of candidates with authoritarian leanings.
-40
Political Contributions and Lobbying Efforts
March 26
By implementing a feature that allows livestream tips to serve as federal campaign contributions, Rumble is actively facilitating direct political financing. This unorthodox channel bypasses traditional fundraising methods, potentially enabling candidates with authoritarian inclinations or populist messaging to gain undue influence. Although the platform requires user verification for compliance with federal disclosure laws, the move still consolidates political power within a corporate-controlled digital space, raising red flags for those concerned about corporate complicity in undermining democratic accountability.
Rumble Announces Livestream Contributions for U.S. Federal Political Campaigns
- JAN182024
On January 18, 2024, Rumble announced a new feature that allows channels affiliated with U.S. federal political candidates to receive livestream 'tips' which count as official campaign contributions. The feature includes compliance measures requiring contributors to provide identifying details to ensure transparency and adherence to federal disclosure laws.
+20
Political Contributions and Lobbying Efforts
March 29
Rumble’s introduction of a feature enabling livestream tips as federal campaign contributions supports a transparent channel for political financing. By requiring contributor disclosures, the platform reinforces democratic processes and transparency. Although the feature is politically neutral and available to candidates of all affiliations, its focus on compliance and openness is viewed as a positive step in promoting accountable political engagement.
Rumble Announces Livestream Contributions for U.S. Federal Political Campaigns
- JAN182024
Rumble announced a new feature allowing candidate-affiliated channels to receive tips during live streams that count as federal campaign contributions. While touted as a move to engage politically diverse audiences, this mechanism raises concerns about bypassing traditional regulatory oversight and facilitating unregulated political influence.
-20
Political Contributions and Lobbying Efforts
March 26
Rumble's initiative to enable livestream tipping as a form of federal campaign contribution presents a concerning shift in how political funds may be channeled. Although the feature is available to candidates across party lines and includes disclosure requirements, it risks creating avenues for unregulated and opaque political financing. This move could inadvertently amplify corporate influence in political campaigns, a development that anti-fascist perspectives caution against.
Rumble Announces Livestream Contributions for U.S. Federal Political Campaigns
- AUG022022
A federal district court in California rejected Google's motion to dismiss Rumble's lawsuit alleging that Google's monopolistic, anti-competitive practices hinder fair competition in the online video market. This decision enables Rumble to enter the discovery phase and pursue evidence of algorithm manipulation that has favored YouTube over competitors.
+80
Public and Political Behavior
March 29
Rumble's legal challenge against Google represents a strong public stand for free speech and fair political discourse. By contesting monopolistic practices that restrict competition and distort public debate, Rumble is taking a significant anti-authoritarian position.
+70
Business Practices and Ethical Responsibility
March 29
By initiating this lawsuit, Rumble is actively challenging unethical business practices that favor dominant platforms like YouTube. This action promotes ethical responsibility and fair competition in the tech sector, standing against corporate practices that suppress smaller competitors.
+60
Economic and Structural Influence
March 29
The lawsuit addresses structural imbalances in the digital market by challenging Google's dominant market position. This effort to improve economic fairness and reduce monopolistic control supports a more equitable digital ecosystem.
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