Company Directory - Nielsen Korea
Company Details - Nielsen Korea
Nielsen Korea
WebsiteSeoul, South Korea
Nielsen Korea is the South Korean branch of Nielsen Holdings, providing audience measurement, media research, and data analytics services. The firm reports viewership ratings, such as those for popular dramas, enabling broadcasters and advertisers to gain insights into audience behavior and optimize their strategies.
CCI Score
CCI Score: Nielsen Korea
59.89
-0.03%
Latest Event
Nielsen Korea Enhances Supply Chain Responsibility
Nielsen Korea has implemented enhanced supply chain responsibilities that emphasize supplier diversity, environmentally preferable purchasing, and impact sourcing to promote sustainable and ethical sourcing practices.
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LEADER
Nielsen Korea is currently rated as a Leader.
Latest Events
- JUL012022
Nielsen Korea has implemented enhanced supply chain responsibilities that emphasize supplier diversity, environmentally preferable purchasing, and impact sourcing to promote sustainable and ethical sourcing practices.
+80
Supply Chain Ethics
October 5
The article on supply chain responsibility details Nielsen Korea’s strategic efforts in integrating supplier diversity, environmentally preferable purchasing, and impact sourcing. These initiatives promote ethical supply chain practices and positive ESG outcomes, indicating a strong commitment to reducing repressive business practices associated with poor supply chain ethics.
- OCT012021
Nielsen Korea has implemented a Supplier Code of Conduct that mandates ethical, legal, and socially responsible practices from its suppliers, ensuring that their supply chain is managed in a manner that resists exploitation and potential abuse, a positive step against authoritarian complicity.
+90
Supply Chain Ethics
March 20
Nielsen Korea’s adoption of a Supplier Code of Conduct demonstrates a robust commitment to ethical supply chain practices. By requiring all suppliers to adhere to strict guidelines on social responsibility and legal compliance, the company reduces the risk of indirect support for repressive practices and helps ensure transparency and fairness in its sourcing policies. This is a positive move from an anti-authoritarian perspective, as it minimizes complicity in abuses that can empower authoritarian regimes.
- OCT012021
Nielsen Korea's official public policy page details that the company does not use corporate funds for political contributions, relying instead on its PAC to allow eligible employees to pool resources. This approach minimizes corporate influence in politics and aligns with anti-authoritarian principles by maintaining transparency and integrity in its political engagements.
+80
Political Contributions and Lobbying Efforts
March 20
Nielsen Korea's public policy explicitly states that it refrains from using corporate funds for political contributions. By restricting contributions to the employee-driven Nielsen PAC and not engaging in direct corporate funding of political activities, they reduce the risk of corporate influence on politics and potential support for authoritarian practices. This policy is a strong indicator of a commitment to ethical political behavior.
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