Nykaa Cosmetics

Mumbai, India

Nykaa Cosmetics is an Indian beauty and wellness e-commerce platform that offers a wide range of cosmetic and personal care products. It provides consumers with a platform to explore a diverse selection of beauty products from various brands, including skincare, makeup, haircare, and more.

CCI Score

41.43

-0.01% July 3

Latest Event

NYKAA and Estée Lauder Collaborate on Inclusive Beauty Awards

NYKAA Cosmetics, in partnership with The Estée Lauder Companies, announced the winners of the 2023 BEAUTY&YOU Awards in India, an event aimed at recognizing and empowering emerging beauty entrepreneurs. The initiative is portrayed as a progressive effort to support diverse, innovative talent and foster a more inclusive beauty ecosystem.

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DISSENTER

Nykaa Cosmetics is currently rated as a Dissenter.

+25 to +44 CCI Score

These companies are vocal in their opposition to authoritarian regimes. They publicly criticize oppressive policies and engage in advocacy efforts to promote accountability and transparency, even if their actions aren’t as extensive as those of Moral Leaders.

Latest Events

NOV

02

2023

NYKAA and Estée Lauder Collaborate on Inclusive Beauty Awards
50.77

NYKAA Cosmetics, in partnership with The Estée Lauder Companies, announced the winners of the 2023 BEAUTY&YOU Awards in India, an event aimed at recognizing and empowering emerging beauty entrepreneurs. The initiative is portrayed as a progressive effort to support diverse, innovative talent and foster a more inclusive beauty ecosystem.
+60

Public and Political Behavior

July 3

The awards program reflects a positive public initiative aimed at empowering emerging and diverse talent in India’s beauty sector. By highlighting innovation and inclusivity, NYKAA and its partner promote a progressive narrative that can enhance community engagement and support marginalized voices.

The Estée Lauder Companies and NYKAA Announce Winners of the Second Edition of BEAUTY&YOU India
APR

01

2019

Nykaa Launches Inclusive Skinshield Foundation Range
32.08

In April 2019, Nykaa launched its Skinshield Anti-Pollution Foundation with 15 shades, a move intended to address inclusivity in beauty. This launch responds to longstanding demands for a broader range of foundation shades that better serve a diverse customer base in India.
+60

Business Practices and Ethical Responsibility

July 3

Nykaa’s introduction of a 15-shade foundation range represents a proactive business practice that embraces diversity and inclusivity, addressing consumer calls for products that serve a wide spectrum of skin tones. This move supports marginalized groups by challenging the industry’s standard of limited options and aligns with ethical responsibilities in catering to an inclusive market.

Nykaa: The Making Of An Indian Beauty Industry Disruptor