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Company Directory

Company Directory - Hydro Flask

Company Details - Hydro Flask

Hydro Flask Logo

Hydro Flask

Website

Bend, USA

Hydro Flask is a brand known for its durable insulated water bottles and hydration solutions. The company designs and manufactures high-performance, sustainable hydration products that keep beverages cold or hot for extended periods.

CCI Score

CCI Score: Hydro Flask

18.85

-0.01%

Latest Event

Hydro Flask Enhances Supplier Performance & Labor Practices

Hydro Flask, in partnership with Worldly, has implemented a new data-standardization initiative to track supplier performance, reporting a 94% improvement. This effort is designed to enhance communication across the supply chain and bolster labor and human rights practices.

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SABOTEUR

Hydro Flask is currently rated as a Saboteur.

+10 to +24 CCI Score
Companies in this bracket take more subtle actions to undermine authoritarian practices. They might implement internal policies or support reforms that quietly weaken oppressive systems, contributing to change in less overt ways.

Latest Events

  • Hydro Flask Enhances Supplier Performance & Labor Practices Logo
    MAY
    01
    2023

    Hydro Flask, in partnership with Worldly, has implemented a new data-standardization initiative to track supplier performance, reporting a 94% improvement. This effort is designed to enhance communication across the supply chain and bolster labor and human rights practices.

  • +70

    Supply Chain Ethics

    March 30

    The initiative by Hydro Flask to standardize supplier data collection, resulting in a 94% improvement in supplier performance, demonstrates a strong commitment to supply chain ethics. Enhancing transparency and accountability helps ensure ethical labor practices among suppliers, aligning with progressive business practices.

    Worldly Helps Hydro Flask Track 94% Improvement in Supplier Performance Case Study

  • +60

    Labor Relations and Human Rights Practices

    March 30

    The performance improvement is linked to labor and human rights practices, as the initiative not only tracks supplier performance but also contributes to improving worker wellbeing. This supports a commitment to ethical labor practices and fair treatment in the supply chain.

    Worldly Helps Hydro Flask Track 94% Improvement in Supplier Performance Case Study

  • Hydro Flask Launches Circular Trade-In Program Logo
    MAR
    15
    2023

    Hydro Flask has introduced a trade-in program in the US that allows customers to return used products for store credit, promoting recycling and a circular economy to reduce waste and support sustainability efforts.

  • +30

    Business Practices and Ethical Responsibility

    March 30

    The trade-in initiative is a clear demonstration of Hydro Flask's commitment to responsible business practices and sustainability. By incentivizing recycling through redeemable store credit, the company strengthens its corporate responsibility profile and contributes positively to environmental stewardship, indirectly supporting communities that suffer most from environmental degradation.

    Hydro Flask Launches Category-First Water Bottle Trade-In Program in the US

  • Hydro Flask Corporate Responsibility Initiatives Logo
    MAR
    01
    2022

    Hydro Flask has laid out its comprehensive corporate responsibility initiatives through its sustainability measures, DEI programs, and active engagement with environmental and public land advocacy. The company emphasizes reducing single-use plastics, introducing recycled-content products, and establishing inclusive practices, all aimed at fostering a circular economy and supporting marginalized communities.

  • +70

    Executive Political Engagement

    March 30

    Hydro Flask's leadership actively engages with elected officials and participates in events such as the Outdoor Industry Association’s Capitol Summit to advocate for public lands and effective climate policies. This involvement aligns with progressive, anti-authoritarian values by promoting environmental justice and combating the influence of regressive policies.

    Corporate Responsibility

  • +80

    Business Practices and Ethical Responsibility

    March 30

    The company demonstrates strong ethical business practices through sustainable packaging innovations, significant reductions in single-use plastics, and robust diversity, equity, and inclusion initiatives. These programs not only reduce environmental harm but also promote a corporate culture supportive of marginalized communities.

    Corporate Responsibility

  • Hydro Flask Faces Lawsuit Over Alleged Sex Discrimination Logo
    NOV
    15
    2021

    A former social media coordinator has filed a lawsuit against Hydro Flask, alleging that she experienced a three-year period of harassment, with claims that her supervisor's conduct was implicitly supported by upper management.

  • -80

    Labor Relations and Human Rights Practices

    March 30

    The lawsuit alleges prolonged sex discrimination and harassment, implicating upper management support for a hostile work environment. This is a significant failure in upholding labor rights and fostering an inclusive workplace, negatively impacting marginalized employees.

    Hydro Flask sued by former employee for alleged sex discrimination

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