Company Directory - Byrna Technologies Inc.
Company Details - Byrna Technologies Inc.
Byrna Technologies Inc.
WebsiteAndover, United States
ISIN: US1354861066
Byrna Technologies Inc. is engaged in the manufacturing of non-lethal technology and equipment aimed at enhancing public safety and personal protection. The company specializes in innovative products designed to provide effective self-defense options without causing lethal harm.
CCI Score
CCI Score: Byrna Technologies Inc.
-3.71
0.01%
Latest Event
Byrna Technologies Partners with USCCA
Byrna Technologies Inc. announced a collaboration with the United States Concealed Carry Association (USCCA) to promote its less‑lethal self‑defense products to nearly one million USCCA members.
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BYSTANDER
Byrna Technologies Inc. is currently rated as a Bystander.
Latest Events
- JAN272025
Byrna Technologies Inc. announced a collaboration with the United States Concealed Carry Association (USCCA) to promote its less‑lethal self‑defense products to nearly one million USCCA members.
-15
Public and Political Behavior
July 2
The partnership with USCCA, an organization that mobilizes a politically active gun rights constituency, raises concerns from an anti‑fascist perspective. While Byrna’s focus on less‑lethal technology is a harm‐reduction approach compared to traditional firearms, aligning its marketing strategy with a politically charged group can contribute to reinforcing conservative gun culture and indirectly support authoritarian dynamics.
Byrna Technologies Partners with USCCA to Promote Less‑Lethal Self‑Defense Solutions
- MAY232024
On May 23, 2024, Byrna Technologies Inc. announced strategic partnerships with three media personalities—Dan Bongino, Dana Loesch, and Mike Gallagher—known for their strong conservative and far‑right media presence. The collaboration aims to boost the company's visibility on major talk radio, podcasts, and other audio platforms.
-35
Media Influence and Propaganda
July 2
The utilization of prominent conservative talk show hosts, whose platforms are often associated with far‑right propaganda, underscores a corporate strategy that leverages media influence to potentially spread authoritarian-aligned messaging. This decision by Byrna may contribute to normalizing divisive and exclusionary ideologies.
Byrna Technologies Adds Three Additional Media Influencers Launching in June
-20
Public and Political Behavior
July 2
Byrna’s decision to align its brand with media figures renowned for their conservative and far‑right commentary indicates a political positioning that could normalize and amplify exclusionary and authoritarian narratives. This partnership represents a deliberate engagement in political public behavior with potential implications for marginalizing progressive voices.
Byrna Technologies Adds Three Additional Media Influencers Launching in June
- NOV092023
Byrna Technologies announced that it has supplied the State of Hawaii Sheriff's Division with 100 Byrna SD launchers, ammunition, and accessories. The order, which began with initial engagements in May 2022, marks an expansion of the company's footprint in law enforcement markets, with deployment starting on Oahu and potential expansion to other islands.
-20
Economic and Structural Influence
July 2
The secured contract with the State of Hawaii Sheriff's Division reinforces Byrna Technologies’ role in supporting state law enforcement operations. While the products are non-lethal, expanding the law enforcement footprint can contribute to bolstering state security apparatus, which is a cause for concern from an anti-authoritarian perspective.
- SEP152020
Byrna Technologies announced the formation of a new global law enforcement business unit (Byrna LE) focused on introducing its less‐lethal products to domestic and international law enforcement agencies and private security companies. The press release detailed the appointment of RJ Boatman as Executive Vice President for Governmental Affairs and the rollout of a comprehensive de-escalation training program.
+70
Executive Political Engagement
July 2
The appointment of RJ Boatman—an experienced law enforcement professional—to lead Byrna's new division indicates a proactive engagement in shaping ethical law enforcement practices. His role is expected to foster improved police-community relations and promote de-escalation tactics, aligning with progressive and anti-authoritarian public engagement.
Byrna Technologies Announces New Law Enforcement Business Unit
+60
Technology and Services Impact
July 2
The launch of the Byrna LE division along with its training program demonstrates a commitment to deploying less-lethal technology which offers law enforcement alternatives to lethal force. This technology and service initiative can help mitigate violent outcomes and is consistent with a strategy aimed at reducing authoritarian enforcement methods.
Byrna Technologies Announces New Law Enforcement Business Unit
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Corporate Financials
- Revenue
- 2024
- $20.90M
Industries
- 332994
- Small Arms, Ordnance, and Ordnance Accessories Manufacturing
- 334511
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